Katharine Quinn built her marketing practice by publicly questioning the assumptions that had long defined Broadway’s relationship with digital media. Audiences responded.
What began as a hypothesis became a company. She founded And That’s Media Group in 2023. Its agency, And That’s Strategy, now runs social and content marketing for productions including The Great Gatsby and Tony-winning Maybe Happy Ending, along with more than 20 other clients. Its media platform, And That’s Showbiz, reached 15 million impressions in its debut season producing original series with Tony winners and Broadway stars.
The belief has not changed, only solidified: Broadway’s growth depends on audiences the industry has not reached, and building for them on purpose is the work.
- BFA in Directing, Southern Methodist University
- MA in Arts Administration, University of Kentucky College of Fine Arts
- SDCF Fellow on Tootsie, under choreographer Denis Jones
- Writing Associate to Tony winner Robert Horn on Shucked
- Writing Assistant on How to Dance in Ohio, Drama Desk nominee for Outstanding Book of a Musical
- Women to Watch 2025, Broadway Women’s Fund, 2025
- Women in Content Marketing Finalist, Women in Content Marketing, 2025
- 92Y Women in Power mentor
And That’s Media GroupAnd That’s Media Group LLC is the parent company of And That’s Strategy, a Broadway social media and content marketing agency, and And That’s Showbiz, a Broadway fan media platform.
And That’s StrategyAnd That’s Strategy LLC is a Broadway social media and content marketing agency, founded by Katharine Quinn.
Productions include The Great Gatsby, Maybe Happy Ending, The Notebook, Dirty Dancing, Ken Rex, The Heart, The Great Gatsby National Tour, Maybe Happy Ending National Tour.
Holds 3 2026 Silver Telly Awards, a Shorty Awards Silver Honor, and a 2025 Clio Entertainment shortlist, each linked from the press kit.
And That’s ShowbizAnd That’s Showbiz LLC is a Broadway fan media platform, founded by Katharine Quinn.
Partners include Netflix, Tao Group, Lights of Broadway, The Museum of Broadway.
Holds 4 2026 Silver Telly Awards, each linked from the press kit.
As a queer, neurodivergent artist and entrepreneur, Katharine champions work at the intersection of representation, digital media, and theatre.
- The Next Audience: A newsletter on where Broadway’s next generation of ticket buyers comes from. Written for the people invested in the evolution of the theater industry.
- And That’s Showbiz: original Broadway series with Tony winners and Broadway stars.
- Game Changers: the interview series, on YouTube. Silver Telly Award winner, 2026.
